India Briefing "DECODING INDIAN SHOPPING" - Lausanne (VO)

DECODING INDIAN SHOPPING: it's time to market to Indian consumers!

For months now, the country has often been dubbed “the New Eldorado”: a unique growth trajectory with an annual +6% GDP, the rise of digital-savvy shoppers, a robust private consumption, including in premium and luxury spendings. But the conquest of the 1,4B consumer market is not without challenges.
Join us in Lausanne, Thursday 26 June, for a snapshot of the Indian consumer market and access the latest business insights and perspectives, across culture, retail, ecommerce, content, communication, and the impact of AI.

Presented by Laure de Carayon: Founder & Ceo ASIA LOOPERS

- Entrepreneur, marcom, media and production professional, Laure has spent the last 15 years bridging Europe and Asian markets. She’s the founder of CHINA CONNECT (ChinaConnectforum.com) and ASIA LOOPERS (AsiaLoopers.com), known for her unique perspectives on marketing, tech, and consumer culture in Asia. She launched the Asia Loopers India conference in 2021 and the CHINA//INDIA Conference in 2024.
- She’s been featured in publications such as Les Echos, France24 (FR), Le Temps (CH), Campaign (China, India, APAC), South China Morning Post (HK), WWD, eMarketer/Business Intelligence, Jing Daily (US), on TV (BFM Business, France24 / FR, iQIYI/CN) and radio (Radio Classique/FR)

LEARNING OBJECTIVES

• Unpack India’s unique digitization infrastructure that transforms its economy, from commerce, finance and consumer engagement
• Decipher India’s Retail and eCommerce growth drivers
• Explore Consumer behaviors and how to successfully localize strategies
• Decode DIWALI Festival, one of the biggest Indian celebration (October 19), and how to leverage this peak shopping season
  
  WHAT YOU CAN EXPECT

• A straightforward snapshot of the market and consumers context and perspectives
• An interactive session: Q&A
• During the after-drink, One 2 One discussion to discuss your needs
  
  

WHO SHOULD ATTEND

• MNCs and SMEs in Fashion, Beauty/Wellness, Hospitality, F&B, Sports, Entertainment, Horology, Jewellery, Retail, Communication,…
• Research, Marketing, Communication, Influence/Social, International sales, Product, AI functions

Come network with like-minded professionals at this in-person (remote is possible) event with limited capacity as we aim to ensure a high quality conversation. Mark your calendars!

ASIA LOOPERS "Cultural Business Intelligence" services include:
- Customized business trends Reports,
- In-House Masterclass on: "Innovation and AI in Asia" , "Decoding Indian Shopping"
- In-House Conference curation and organization,
- Learning Expeditions in Asia,
- Indian Partners Introduction