Do you have any concerns about patent, trademark, and other ways to protect your startup’s intellectual property in China?

Then join us on June 29, 2018 for a very special workshop by Cabinet Plasseraud.

This is a unique and rare opportunity to learn directly from experienced European and Chinese IP experts from Cabinet Plasseraud, and they are:

- Nadine ROCABOY, Partner and European Patent Attorney;

Nadine Rocaboy focuses her practice on counseling clients in intellectual property management, enforcement and risk avoidance, particularly in the areas of chemistry and pharmaceuticals. She represents clients before the European Patent Office where she has a wide experience in patent procurement, opposition proceedings and appeal proceedings. She founded PLASSERAUD START-UP, a dedicated team in Cabinet Plasseraud that provides optimal support to start-ups in developing their IP strategy and their patent portfolio.

- Atom TONG, senior Chinese Patent Attorney;

Atom(Xijun) TONG received his Master’s Degree in Intellectual Property from Intellectual Property College of Shanghai University, after finishing his undergraduate education in Civil Engineer College of Shanghai University. Prior to joining Cabinet Plasseraud’s Shanghai office in 2008, he worked as a trainee engineer in Siemens Industry Building Consultant (SIBC), in Munich, Germany, in 2006. In 2017, he was transferred to Cabinet Plasseraud's Paris office as a senior Chinese patent attorney, so as to further develop his IP profession and play an unique role as a bridge between China and Europe by providing professional IP services to both Chinese and European clients.

- Kenny REN, Chinese Patent and Trademark Attorney, PRC Qualified Lawyer

Kenny (Zhongjie) REN is a dually qualified Chinese lawyer and patent/trademark attorney. After working as a Chinese patent and trademark attorney in Cabinet Plasseraud Shanghai office for almost five years, Kenny had a sabbatical year in King’s College London and then joined Cabinet Plasseraud Paris office in 2017. Kenny has broad experience in Chinese patent and trademark prosecutions as well as domain name dispute resolutions, and now he focuses his practice on brand protection for both Chinese and European clients.

- Charline MESONERO, European Trademark and Design Attorney

Charline MESONERO holds a Master II Degree in business Law mention Intellectual Property from the University of Lille, France and started her Intellectual Property career in 2006. After an extensive experience as in-house counsel for well-known French company and private practice she joined Plasseraud where she proactively manages portfolios of trademarks, designs and domain names including trademark clearing searches, legal opinions in all IP matters, opposition proceedings, worldwide filing strategies and prosecution and assists clients both on a national level and abroad. In addition she is an active member of PLASSERAUD START-UP, a dedicated team to start-up needs and problematics. Charline occurs within incubator and accelerator of start-up like Ecole Polytechnique’s incubator.

- Philippe VAN EECKHOUT, IP enforcement Consultant of CONTRATAK

Philippe Van Eeckhout is the founder of ContrAtak S.A.S, specialized in anti-counterfeiting fight. Post-graduated in IP law, he has more than 20 years of experience in this field. He first works as a lawyer, former member of the Québec Bar , then as head of the industrial property department at BIC and lastly as Asia-Pacific anti-counterfeiting manager for LVMH Fashion Group (based in Hong Kong).

In this workshop which is designed particularly for the startups, you will learn:

- Why startups should consider protecting their IP in China?

- In-depth Intellectual Property Overview of patents, trademarks, and other IP protection in China (design, utility model, copyright, customs).

- Knowing what can be protected in China.

- Escaping from some prejudice about the real landscape of IP in China.

- How to succeed in China with your IP.

- Practical advices on how to control your local suppliers in China.