EVENT RESCHEDULED

Due to unforeseen circumstances, we have had to postpone this event, and change its location. The event will now be held on Thursday, 12th December 2019 from 9:00AM to 1:30PM at Google - Central Saint Giles, London. We would love for you to join us there. Please click here to register to the new event.

In-Housing Marketing: Own Your Customer Journey In-House

What does it take to create a winning in-housing strategy? Join the DMA, Mailjet, Google Cloud Platform and Exponea as we uncover the secrets behind an increasingly prevalent marketing trend of 2019.

86 % of brands are currently in-housing and planning to continue in the future. This event will explore the realities of this trend in the UK and the role technology partners and agencies can still play in the current marketing landscape.

With exclusive insights from the DMA and Mailjet’s latest research, be prepared to learn how to successfully bring your marketing functions in-house without losing productivity or compromising creativity.

This event will also have a special focus on the retail sector, with insights from a top fashion brand. Through a range of presentations, panel and round-table discussions, you can expect practical guidance on how to effectively use data and tools to shape your customer journey and an interactive Q&A with experts in the field to set up your own winning hybrid model.