Unlock 2-Digit Growth in Food Ingredients with New Business Development
Learn how to efficiently enter new food ingredient markets with proven business development techniques and exceed your 2-digit growth target
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About this event
Growing fast and steadily in a rapidly evolving and increasingly competitive global food ingredient market has become more and more challenging. Innovation in health & wellness, nutrition, and sustainability is crucial for staying ahead. This webinar provides you with the keys and methodology to unlock success in new business and new product development in the food ingredient sector to exceed your 2-digit growth targets.
This webinar is specifically designed for international food ingredients business directors working for leading or breakthrough innovative companies, that are:
- Focused on health, nutrition, and sustainability
- Striving for performance and excellence
- Challenged by ambitious double-digit growth targets
- Managing the complexity of entering new markets while balancing day-to-day business priorities, time and resources.
Here are the key questions that this webinar will address to help you successfully navigate new business development challenges and achieve your growth targets more smoothly and surely:
- How can you efficiently enter a new and unfamiliar market?
- What are the best practices for conducting a market study and ensuring accurate insights to make the right decisions?
- How can you optimize the time and resources required for this project?
- How can you minimize risks and ensure that your value proposition and market approach are optimal from the start to avoid costly post-launch adjustments?
- How can you size the opportunity?
In this one-hour webinar, Jacques Masset, founder of In-Food Consulting, will share actionable strategies from his 25+ years in the international food ingredient industry that have helped numerous companies succeed in new market entry. Jacques held various senior positions in R&D, technical service, new business development, marketing, and product management, at both regional and global levels, for companies such as Tate & Lyle, Kerry, Cargill, Evonik, and BASF. He has operated across an extensive range of technologies and ingredients, with proven results, building a unique expertise in food ingredients and in new business and new product development. He is today a recognized expert consultant in the field.
During this webinar, you will gain key techniques on how to:
- Set up a well-defined project charter with clear scope and objectives
- Gather key and accurate market insights to get a deep understanding of the new market structure, size, environment, drivers, customers, and competitive landscape
- Develop the right market approach, value proposition, and enablers to maximize success
- Size the opportunity to set relevant growth targets
- Ultimately, enter a new market more efficiently and quickly, using less time and fewer resources, with limited risk and greater visibility, to achieve realistic growth targets more smoothly and surely.
Following the webinar, you will have the opportunity to be selected for a free one-on-one strategic consultation with Jacques Masset. This personalized working session will allow you to discuss your specific business challenges, strategy, and growth objectives in full confidentiality, and receive advice on how to implement these techniques to address your specific needs.
To secure your spot in this exclusive webinar, click the link below and complete your registration. You will receive a confirmation email with all the necessary details. Don’t miss this opportunity to gain valuable insights and position your company for growth and success in new markets!