The revolution of e-commerce in China

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STATION F

5 Parvis Alan Turing

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75013 Paris

France

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The revolution of e-commerce in China —— JD.com case study

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JD.com is the biggest retailer in China, both online and offline. While consumers habits evolve and the economic cycles are changing, the group is proposing innovative solutions to smoothen the transition, from top-notch logistics to social commerce. Selling in China is not easy, but when the brands are ready to enter the market, they need to find the right canals in order to make their investments profitable.


Speakers

Sun Jie : Expert on the Chinese market, director of business development for JD.com.

Renaud de Spens Sinologist specialized in social networks, director of public relations for JD.com.


Date et heure

Adresse

STATION F

5 Parvis Alan Turing

Open Stage

75013 Paris

France

Afficher la carte

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