Paris Social Selling Summit: How to engage sales and Top Management

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22 Rue Chapon

22 Rue Chapon

75003 Paris

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How to effectively engage sales and Top Management

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The growing influence of social networks in B2B sales has led to the emergence over the last few years of Social Selling initiatives at many companies. Today, however, it’s clear that the results are often mixed. Lack of commitment from salespeople, weak support of top management—after the launch, the energy fades. Yet, like Freshworks, some companies are indeed successfully deploying programs for their sales force and management internationally.

Sociabble, ranked as a leader in Social Selling Engagement Tools by Forrester, and Tricycle Europe, a sales support specialist involved in assisting the Microsoft Social Selling program in more than 40 countries, invite you to the Paris Social Selling Summit to share their expertise based on the learnings of Freshworks.

What goals and KPIs should be set for a Social Selling program? How can the sales force be sustainably engaged? What content and what tools need to be made available? How can this type of initiative be deployed in several countries at once? Why and how can you put management at the heart of a successful Social Selling program?

Together with the testimony of Neetha Edwin, Regional Marketing Lead at Freshworks and leader of the company's Social Selling program in Europe, we will answer your questions and more.

In the program:

  • 8:30am: Welcome & Breakfast
  • 9:00am: Objectives and KPIs of a Social Selling program
  • 9:20am: What content for the sales force?
  • 9:40am: LinkedIn Sales Navigator & Sociabble: Why and how to combine the two solutions? How to measure performance?
  • 10:20am: What coaching / coaching program for the sales force? For top management?

Infos:

Date: December 11th at 8:30am

Adress: 22 rue Chapon, Paris 3ème

Access: Métro Arts et Métiers

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Date et heure

Adresse

22 Rue Chapon

22 Rue Chapon

75003 Paris

France

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